Instagram Feed Single Video - Instagram ad specsĪs a platform, Instagram is even more visual-focused than Facebook, which makes Instagram video ads super effective. You can go over this limit but the text may be truncated. Link description: Up to 30 characters.Captions and sound: Optional, but recommended.
It's best to use the highest resolution that meets the ratio requirements since there is no maximum resolution. Facebook video ad size (resolution): at least 1080 x 1080 pixels.
Ratios from 16:9 to 9:16 are supported, but they may be masked to 4:5. Recommended Facebook ad aspect ratio: 4:5.When a Facebook user clicks on a video from their news feed, it opens in the Video Feed (or Facebook Watch), which includes suggested videos that appear when people scroll down. The viewer will be able to see the rest when clicking "more."Īpart from the news feed, this is another placement where Facebook shows video ads. Primary text: Up to 125 characters will appear on the ad's preview.Videos should not contain edit lists or special boxes in file containers.Letterboxing and pillar boxing are not allowed.However, adding sound to your video is still recommended. Captions and sound: Captions are optional but recommended because many people watch videos without sound.Video duration: Between 1 second and 241 minutes.Video Settings: H.264 compression, square pixels, fixed frame rate, progressive scan, and stereo AAC audio compression at 128kbps+.Facebook video ad size (resolution): The best size for a Facebook ad is at least 1080 x 1080 pixels, but it's best to use the highest resolution that meets the ratio requirements since there is no maximum resolution.Recommended Facebook video ad format: MP4, MOV, or GIF.Minimum Facebook ad dimensions: 120 x 120 pixels.It's best to check the ad preview on Ads Manager to know what your ad will look like before you launch it. On the desktop, the video will be shown with a 1:1 aspect ratio. Ratios from 16:9 to 9:16 are supported, but they may be masked to 4:5 on mobile. Recommended Facebook ad aspect ratio: 1:1 for desktop or mobile, 4:5 for mobile-only ads.Here's how you get the right Facebook ads video size.
OPTIMIZE IMAGES TO GENERATE PREVIEWS ON FACEBOOK HOW TO
In addition, you can read some more of our articles to learn more about video ads and how to leverage them to create engaging poll ads. Some campaign objectives allow you to use 360 videos in your Facebook ads.įacebook audiences also like videos because they are much more engaging. They are similar to Facebook Single Image ads, only that they use videos instead of static images. Video ads have become very common in most online advertising platforms, and they are constantly gaining more and more traffic.
Images are exactly what Instagram was made for, so you'd definitely want to use this platform to your benefit by placing image ads in its feed. Instagram Feed Single Image - Instagram ad specs You can go beyond this limit but the text may be truncated.
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